Do you believe done is better than perfect?
I do. This mindset guides me as a designer: to create practical, strategic, and visually meaningful solutions that truly connect with people — even in uncertain or high-pressure environments.
With over 10 years of experience, I’ve worked in advertising agencies, streaming platforms, and nonprofit organizations. In every context, the challenge was the same: transforming ideas into solutions that combine purpose, clarity, and visual impact.
My journey includes graphic design, branding, user experience, digital products, and creative team leadership. Today, my approach is multidisciplinary — always shaped by a mindset that connects people, narrative, and systems.
+60
+10
Years of experience
Happy clients
Graphic, brand, product, experience, visual designer — but above all, a designer.
My journey started in graphic design, and that perspective still shapes my work. Every layout, color choice, and composition carries a bit of my story with brands, people, and messages.
Beyond the portfolio
Based on the DISC assessment, my profile combines stability, empathy, and process orientation. That means I’m someone who:
Is organized and reliable
Performs well under pressure without losing balance
Values collaboration and consistency
Phlegmatic
Naturally calm, observant, and diplomatic. I’m a good listener, able to understand complex contexts and make thoughtful decisions — traits that support me in both creative and strategic teams.
Archetype
The combination of Sage and Caregiver guides my work:
The Sage shows up in my pursuit of clarity, structure, and strategic storytelling.
The Caregiver emerges in my delivery: I want people to feel understood and supported through the solutions I create.
Empathetic communication: I speak clearly and listen attentively.
Analytical and systemic thinking: I connect the big picture without losing the details.
Leadership with active listening: I collaborate to build, not to impose.
Adaptability: I’ve worked with teams from diverse cultures and contexts.
Visual organization: I turn ideas and information into functional design.